ADVERTISING BY POST
PROFESSIONAL MAILINGS
SUCCESSFUL DIRECT MARKETING
PRINT & SEND MAILINGS
We specialize in printing your mailings on time and efficiently and sending them directly to your target groups via our in-house letter shop. Printed mailings are physical advertising media that companies use to communicate their messages directly to customers. They end up in the recipient's mailbox and, unlike email newsletters, are picked up at least once. Successful mailings can be sent in the form of attractively designed self-mailers, letters in envelopes, postcards or entire brochures and catalogs.
Our corporate customers use mailings as an indispensable tool in direct marketing. Direct marketing also helps to cultivate a company's image and enables personalized communication that is tailored to the needs of the recipient. The success of mailings can be monitored using response rates or sales statistics. Despite digitalization, printed mailings remain a tried and tested tool in the marketing mix that reliably reaches its target group.
DEMAND-BASED PRINTING
MAILINGS IN PRINT ON DEMAND
When registering new customers, updating contract documents or celebrating your customers' birthdays: send customizable mailings directly via a connection to your software systems. We print, finish, assemble and send your mailings in an automated process.
DEMAND-BASED PRINTING
MAILINGS
IN PRINT ON DEMAND
When registering new customers, updating contract documents or celebrating your customers' birthdays: send customizable mailings directly via a connection to your software systems. We print, finish, assemble and send your mailings in an automated process.
DIVERSE OPTIONS
TYPES OF MAILINGS
All mailings from Schwabenprint are produced in the best quality and sent on time: postcards, self-mailers, catalogs, brochures, flyers, personalized letters, vouchers, invitations, newsletters, announcements, cards with reply options, voting documents or individually compiled mailings from several print products.
SELFMAILER
Without
shipping envelope
LETTERS
Enveloped cover letters
POSTCARDS
Occasion-related & affordable
SHIPPING ENVELOPES
And shipping bags
ELECTION DOCUMENTS
For federal, state or local elections
PAYROLL STATEMENTS
Automated & data protection compliant
PRINTING WITH PERSONALIZATION
With personal address
CUSTOMER- INDIVIDUAL MAILINGS
Individual motifs and content
AVOID SHIPPING ERRORS
EFFICIENT PROCESSES.
COMPLETELY AUTOMATIC.
Through advanced integrated workflows, we can produce and process up to 500 thousand mailings per day for dispatch. Minimized manual intervention and automated verification mechanisms ensure that duplicate inserts, incorrect recipients and other possible anomalies are a thing of the past.
- Automated data import
- Data check & optimization
- High speed scale
- Camera comparison readings
- Optical sensors (data matrix code)
FAQ
QUESTIONS ABOUT MAILINGS
We answer frequently asked questions from customers who are interested in printing mailings, self-mailers, etc. at Schwabenprint here. If you have any further questions, please feel free to contact us directly.
Why do COmpanies continue to rely on printed mailings?
Printed mailings have retained their relevance despite the digital communications revolution. Some reasons for this are:
- Haptic experience: They offer a physical and tangible experience that is difficult to reproduce in the digital world.
- Personal touch: Printed mailings allow for a personal approach that can build a stronger emotional connection with the recipient.
- Fewer distractions: They allow you to direct recipients’ full attention to your message without digital distractions.
- Longevity: Unlike digital messages, printed mailings tend to be present longer, increasing the likelihood that your message will be read.
- Target group-specific addressing: They enable precise segmentation and targeted addressing of specific target groups thanks to a high degree of individualization.
- Credibility: Printed mailings are considered more trustworthy than digital forms of advertising and can strengthen your brand image.
Overall, print mailing remains an important part of the marketing mix because it offers advantages that digital advertising alone cannot provide.
What are the advantages of printing mailings on demand?
Producing printed mailings on demand offers numerous advantages, including:
- Cost savings: By eliminating large inventories and producing only when needed, printing and storage costs can be reduced.
- Flexibility: On-demand production enables mailings to be quickly adapted to changing conditions, such as market trends or customer needs.
- Personalization: Thanks to individualized print on demand, mailings can be personalized and adapted to the recipients in order to achieve greater relevance and impact.
- Environmental friendliness: Resource-saving production when only on-demand mailings are sent not only reduces wastage but also material and energy waste and contributes to reducing the ecological footprint.
- Timeliness: By producing on demand, the content of the mailings always remains current and contemporary without disseminating outdated information.
- Speed: On-demand printing enables short production times and rapid response to customer requests or market changes.
Overall, on-demand production of printed mailings enables more efficient, cost-saving and environmentally friendly solutions that respond flexibly to the needs of companies and customers.